Boots

We are the strategic UK PR partner for Boots.  Working closely with other marketing partners (in-store comms, ATL,  loyalty), we are responsible for developing and implementing creative and effective communications campaigns across all elements of the business: 

  • Health services (e.g. opticians and hearing care);
  • Own-brands (e.g. No7, Seventeen, Soltan)
  • Lifestyle moments (e.g. Christmas and Mother’s Day) 

We also manage their consumer press office as well as manage social and digital activities including influencer partnership, content production and community management.

Red Play
@redatplay
21 Apr
We’ve heard that the latest social media influencer is a snail on Instagram…and he’s hiding a big secret. Follow:… https://t.co/ZfipQzZTc2
07 Apr
Hi @markkeegan24 congratulations you are a runner-up of a competition run by one of our clients, please follow us so we can DM the details?
07 Apr
Hi @KathrynFoley congratulations you are a runner-up of a competition run by one of our clients, please follow us so we can DM the details?
07 Apr
Hi @AngelaTuplin congratulations you are a runner-up of a competition run by one of our clients, please follow us so we can DM the details?
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Red Life
@LifeAtRed
25 Apr
RT @StompLDN: We’ve been Stomping with the @RNLI in support of their #MaydayEveryday campaign, raising funds for kit for brave volunteer li…
25 Apr
It's @RNLI's London collection day today so look out for fundraisers out and about across the capital, and do your bit to fund their kit!
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Perena Barrett

Perena Barrett

Deputy MD - Consumer (Life)

Perena is an insights driven, intuitive PR professional with more than 15 years experience in developing and executing creative, strategic campaigns across consumer health, public education and beauty markets.

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