CONSUMER

The increasing need for specialism in consumer campaigning is reflected in our two sharply contrasting units: Life and Play.

Life specialises in the food and drink, well being, beauty, petcare, parenting, household and charity sectors.  Play focuses on leisure and lifestyle brands including drinks, sport, travel, mobile technology and home entertainment.

Red Play
@redatplay
26 Jun
"Diversity is not just a 'nice to have' but a 'must have'" and "Hire people tht scare you" - advice from… https://t.co/qmIBlqD80W
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Red Life
@LifeAtRed
13 Jun
RT @EmmiillyM: Fascinating first day at #AmecSummit one of my faves was moving from taking the credit...to looking for the insights from t…
01 May
To kick off the @RNLI annual Mayday fundraiser, we’ve turned an iconic red phone box YELLOW by City Hall today!… https://t.co/g2gTUgntNQ
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LIFE

Our work here is driven by a commitment to creating activity which leads to a measurable, positive impact.  A stellar client list includes Aldi, Nestle, McDonald’s, Britvic, Cereal Partners Worldwide, Purina, Ecover, Boots Mini-Club, RNLI and Centrepoint. 

We’re lucky enough to work on incredibly varied campaigns – from award-winning social experiments and fantastical consumer experiences to creating unique content for owned channels alongside solid media and influencer campaigns.

Emphasis is placed on expertise: both in terms of articulating client expertise as well as harnessing the knowledge of third party experts. 

 

Emily Morgan

Emily Morgan

MD – CONSUMER (LIFE)

Emily creates communication frameworks for world-leading brands and organisations which operate under the scrutiny of consumers, stakeholders, and the media.

She has a proven track record in delivering integrated, creative and strategic communication campaigns to protect brand reputation, create positive perception and change behaviour.

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PLAY

Work coming out of Play is designed to engage and entertain. We have a neutral view on channel…we simply go where the consumer goes. We follow them; we lead them; we pop up and inspire them. We work collaboratively with other agency disciplines to activate the 'big idea' in planning and execution.

Campaigns run at a UK, European and global level for a varied client list including Activision, Emirates, McDonald's, Heathrow, Adobe, TomTom, Molson Coors and Samsung.

Our team blends a classic newsroom mentality with wider experience of how to influence the consumer - film, sponsorship, events, talent, on-street behaviour, online community.

Rachael Sansom

Rachael Sansom

MD – CONSUMER

Rachael is a strategic communications leader with over 20 years experience, both agency and in-house. 

She has worked for blue-chip brands throughout her career across a range of sectors including FMCG, Entertainment/Media, Tech and Financial Services. 

 

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CASE STUDIES