09 Sep 2021
Drum PR Awards six-pack!
With Halloween and Bonfire Night already a distant memory, it can only mean one thing… it’s time to get #ReindeerReady with McDonald’s!
We kicked off McDonald’s UK Christmas campaign with the launch of the festive McCAfe Millionaire’s Latte and a caffeine-infused collaboration with ‘cool’ nail bar, WAH Nails. Inspired by the latte’s beautifully designed geometric limited edition cups, WAH created a gorgeous instragrammable nail art to bring the design to life.
At an event attended by 32 top media and influencers, the team pulled out all the stops to make it ‘WAH-nderful’, securing blanket national coverage and tons of #ReindeerReady content across social channels.