16 Mar 2021
Gold standard PR
Our latest campaign with Checkatrade.com looks to bust negative myths around tradespeople.
The #RespectYourTrades campaign launched this week after discovering that 63% of Brits are clinging onto negative stereotypes about the nations trades and 44% believe ‘cowboys’ are commonplace. All despite the fact that 85% of people who’ve recently had a tradesperson into their homes, admitted they’ve had a positive experience.
So we asked some of Checkatrade’s vetted and verified members from around the UK to respond to common ‘mean tweets’ as well as share their thoughts on what you should expect from a tradesperson: