16 Mar 2020
Coronavirus: Agency response
Avril Lee has joined Red Consultancy in a leadership role within our Healthcare team – Red Health.
With over 20 years’ global and UK healthcare experience in corporate and brand communications for a range of pharma, biotech, diagnostic and health companies, Avril brings a wealth of senior insights and capabilities to further the success of Red Health.
Red Health has a strong track record in delivering creative health campaigns and offers its healthcare clients an integrated approach that draws upon our best in class social and influencer expertise alongside consumer, corporate and in-house creative content teams.
Red Consultancy chief executive Mike Morgan said: “Avril brings deep experience as a proven leader with a reputation for delivering strategic creative solutions.”
Avril added: “I’m excited to join Red Health which has a fantastic reputation for health campaigns with creative flair. The work is rooted in insight and strategic thinking, and combines the best in social, influencer and media. Moving forward we’ll be building on our international work alongside our UK assignments, bringing smart, creative integrated comms to our clients.”
Avril was previously Deputy Global Healthcare Practice Chair at Burson Marstellar; Managing Director Health UK & EMEA, at MSLGROUP; and CEO of Ketchum UK. Before joining Red she was seconded to Vertex Pharmaceuticals as Director of Communications for the North Region, responsible for UK, Ireland and Nordics. She has led award-winning global and UK campaigns, most recently winning last year’s Communique Award for Excellence in Corporate Social Responsibility for work with Merck’s in neglected tropical diseases.
Red Health managing director Rebecca Fergusson is currently on maternity leave.