PR Week Awards accolade

17 Oct 2018

PR Week Awards 2018 Adobe Highly Commended

We were delighted to pick up a High Commendation for our work with Adobe at last night's PR Week Awards.

Our "Reinventing Loyalty" campaign was awarded the accolade in the B2B campaign category.

The campaign created a new framework for how business should nurture consumer loyalty in a technology-disrupted world.  Centred around comprehensive academic research, it positioned Adobe as a leader in digital experiences and garnered engagement across multiple channels, driving media, social media, lead generation activity and live event participation.