16 Mar 2021
Gold standard PR
It’s that time of year when everyone looks forward to this year’s Christmas adverts landing.
So with expectations high, we got into the festive spirit this week to help McDonald’s launch their new wonderfully endearing #ReindeerReady ad.
A massive media relations push ensured a huge sweep of coverage – 150 pieces at the last count including Mail Online. The ad also picked up heaps of influencer reactions and social buzz, clocking up over 1 million social engagements.
Watch the ad here but be warned…it’s a bit of a tear-jerker!