14 Feb 2019
Is a Big Mac with bacon still a Big Mac?
The most comprehensive study into global talent ever undertaken has crowned London the most desirable city in the world for work.
Conducted by our client totaljobs with the Boston Consulting Group, the study of around 400,000 workers from across the globe saw London retain its position as the most popular city for overseas workers. However, the UK as a whole has fallen behind as a desirable destination for overseas workers following the Brexit vote.
Our corporate team spearheaded the launch of the report, successfully securing news and broadcast opportunities. With over 220 pieces of coverage to date – including 18 nationals and even a re-tweet from London Mayor Sadiq Kahn - the campaign has proved a huge hit!