09 Sep 2021
Drum PR Awards six-pack!
Heathrow Airport has teamed up with British supermodel Yasmin Le Bon on a limited edition coffee table book celebrating the enduring relationship between flying and fashion.
This week, Red Consultancy helped launched "A Journey in Style" which features a foreword by Yasmin and a stunning collection of archive photography capturing stylish travellers, luggage and destinations from the jet-set, through to today’s fashion icons.
Available to buy at the T5 Gallery and on Amazon.co.uk, the campaign marks the completion of a three year £40 million programme to bring together the most luxurious fashion brands in the world at Terminal 5 and cement its fashionable reputation amongst frequent flyers.
Coverage achieved to date includes stand-out pieces on the Mail Online, Evening Standard and MSN.