14 Feb 2019
Is a Big Mac with bacon still a Big Mac?
Heathrow airport has announced an exclusive new collaboration with Michelin-starred chef Jason Atherton.
Jason will bring some of his award winning dishes to Heathrow's VIP service, offering customers a taste of the contemporary gastronomy from his internationally-renowned restaurants including Pollen Street Social and Berners Tavern.
Red Consultancy worked with Heathrow VIP on an exclusive media dinner event to celebrate the new partnership. National and consumer lifestyle journalists were treated to some of the new dishes and also got the opportunity to learn more about the airport’s VIP service which offers a private and luxurious journey through the airport.
The menu and the partnership were a hit with media with a number of exclusive interviews, recipes and travel features around the collaboration due to appear both in print and online over the course of the summer.