14 Feb 2019
Is a Big Mac with bacon still a Big Mac?
Red Consultancy held the first of its Emirates Media Club events this month.
The Emirates Media Club is a dedicated media outreach programme for influential regional and trade media to give them direct access to Emirates’ senior UK executives. The events take place every two months to provide an overview of Emirates’ current business performance as well as an opportunity to discuss wider industry trends.
Red managed all aspects of this month’s Media Club in Glasgow with Laurie Berryman, Emirates VP UK. Topics ranged from the company’s contribution to the Scottish economy and employment to its ongoing commitment to Glasgow including support for the airport’s growth.
Whilst the Media Club is primarily designed to build relationships, the event was well attended by key media and delivered over 40 pieces of coverage.