Doing the double at the Sabres!

09 Jun 2021

Our campaign to launch the PlayStation 5 has scooped two awards at this year’s SABRE EMEA Awards!

Reimaging the world-renowned London Underground signs at Oxford Circus to feature PlayStation’s four iconic shapes was one of last year’s most talked-about marketing activations.

So it’s fantastic to have the campaign recognised by winning the Consumer Electronics Award and Best In Live Events Award.