17 Oct 2018
PR Week Awards accolade
Molson Coors has rolled out a new mobile version of its award-winning '60 Second Shop' resource for retailers.
Built on shopper insight, ‘60 Second Shop’ helps convenience store owners optimise their outlet, providing tips on how to maximise sales and meet consumers' changing needs. Downloadable POS materials are also available. The new app means that retailers can access these insights on the go.
The team secured coverage in a number of key off-trade titles to support the launch.